In an unexpected turn, Tim Cook, CEO of Apple, has offered the WNBA star, Caitlin Clark, a contract of 24 million dollars to star in a marketing campaign that will promote the new functions and product lines of the iPhone. The Indiana Fever player, known for her impact on female basketball, has responded with a brief but forceful phrase that has left the world of sport in shock: “Only if the iPhone scores triples!”
Clark, who already signed a 28 million agreement with Nike, is revolutionizing the market with its charisma and talent. His answer, loaded with humor, reflects his unique personality and has generated a stir in social networks, where fans applaud their audacity. Apple’s campaign seeks to capitalize on Clark’s popularity, whose presence on the court and in the media has triggered the WNBA audience, with records such as 18.9 million viewers in the NCAA 2024 championship.
The proposed contract includes appearances in promotional ads and events, highlighting innovations of the iPhone as advanced cameras and artificial intelligence functions. Although Clark has not confirmed its acceptance, experts believe that this alliance could redefine sports marketing strategies. Apple, under Cook’s leadership, continues to diversify its strategies, betting on influential figures such as Clark to connect with young audiences.
Will Clark accept Apple’s challenge? His decision could mark a milestone at the intersection between technology and sports. Follow the latest news on ESPN and Apple’s official networks so as not to miss any detail of this surprising story.
